Because NICE matters…
Our mothers taught us to be polite. Saying ‘please’ and ‘thank you’ were the
norm. A sad casualty of our speedy
worldwide communication system is that common courtesy, especially in business
communications, has withered.
Clients often call us to schedule meetings about video
projects, live events, and other communications initiatives. We give them input, creative approaches,
estimates and our time…whatever they need. And with some of these clients, a week later they are nowhere
to be found. Despite a cadre of
communications tools at their fingertips, they won’t use a single one of them to
get back to us when we follow up. Kinda disrespectful, don’t ya think?
It only takes 10 seconds to reply to an e-mail and say:
- still working on it
- waiting on client input
- project is dead
- we went with someone else (we really hate that one, but it’s better than nothing)
So be nice! Be
respectful! You are NOT so busy
that you can’t spare 10 seconds to get back to someone that you contacted in
the first place.
David and Kathryn Seay are video producers in the Dallas-Fort
Worth area.
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